Terms of Service

“ImagineSite” and “ImagineSite” are trading names of Peyton Christopher Schlicht, an independent one-person web studio in United States. In this document “we”, “us” and “the studio” mean that business, and “you” means the person or company that pays a fee, sends us a brief, or uses a project dashboard. Your contract is with that business — the one named in the blank above — and ImagineSite is the name it trades under.

You accept these Terms by paying any fee, submitting a brief, or using a project dashboard. If you are doing that on behalf of a company, you are telling us you have authority to bind it.

You must be at least 18 and able to enter a binding contract. This is a service sold to businesses, and nothing here is offered to children: the studio is not directed to anyone under 13, and we do not knowingly collect information from them. If we discover that we are holding information about a child under 13, we delete it — by hand, on discovery, because hand-deletion is the only kind this system has (section 14). If you believe a child's information has reached us, email pschlicht12@yahoo.com and we will deal with it. See the Privacy Policy.

There are no accounts or passwords. Your project link — the one saved in your browser and the one we email you — is the key to your project. Anyone holding it can see your brief, your uploads, your previews and your billing status. Treat it like a password: don't post it, don't forward it to anyone you wouldn't hand your files to. Being honest about the limits of this design: today a link cannot be switched off or reissued from your side. If you think yours has gone somewhere it shouldn't, email us and we will deal with it by hand.

Pro Website — you answer a guided brief and our pipeline generates your website using Anthropic's Claude models. You get up to 3 complete versions: you can change your answers between them, and picking the one you want costs nothing extra. The studio then reviews, finishes, publishes and connects your domain.

Signature Website — your website is not generated. Your brief goes to the studio and a person designs and builds the site by hand. AI may be used along the way as a drafting tool, the way any designer uses tools, but the design decisions and the build are human work.

Signature — custom work, priced per project through the enquiry form. It is quoted and invoiced outside the checkout on this site. These Terms still apply to it, except that sections 3, 4 and 7 are replaced by whatever the written quote says.

One honest caveat about generation: it depends on a third-party model service, and services fail. If a generation comes back thin, broken or obviously generic, tell us. A failed round should not eat your allowance, and we will sort it out by hand.

All prices are in US dollars and are fixed on our server. Nothing your browser sends can change what you are charged.

The up-front fee is credited toward the build total, which is why the balance is the smaller number: $300 minus $25 is $275, and $500 minus $75 is $425.

• —Both one-time fees are started by you. The up-front fee is a Stripe Checkout you complete. The balance is paid either by clicking the Stripe payment link we email you, or the “Pay remaining balance” button in your dashboard. Your saved card is never charged automatically for either of them.
• —We invoice the balance after the studio has reviewed and approved your site — that is when the payment link is emailed to you, and we will not chase you for it before there is something to look at. Your dashboard also lets you pay the balance early if you want to; that is your choice and nothing requires it. If you do not pay it, the emailed payment link does not expire by itself; we may cancel or replace it.
• —After we send the balance invoice, our system emails automatic reminders about three and seven days later. Those are payment reminders, not marketing.
• —Which card the monthly plan ends up on. The card you use at your first checkout is saved and is the one the monthly plan normally runs on. Two things can change that, so we would rather be plain about them. If you pay the balance from the Pay remaining balance button in your dashboard using a different card, that newer card becomes the card the monthly plan uses. If you pay the balance from the payment link we email you instead, it does not — that link is a separate Stripe record, and the plan stays on your original card. Either way you can see and change which card is on file in Stripe's billing portal, or email us and we will tell you which one we have.
• —Card details are entered on Stripe's pages and go to Stripe, never to us. We store only Stripe's identifiers. See the Privacy Policy.
• —We do not currently add sales tax or VAT to these prices and we do not collect tax identifiers. If tax turns out to be due on a sale, we will tell you rather than surprise you with it.
• —Domain registration, and any third-party service you choose to use with your site, is yours to pay for unless we have agreed otherwise in writing. We connect the domain you own.

The Refund Policy says what is refundable and what is not. It is part of these Terms.

One thing worth stating here, because it sets your expectations correctly: there is no refund button anywhere in this system. Refunds are not automatic. You email us, a human reads it, and if a refund is due we issue it by hand through Stripe. The turnaround the studio commits to is on the Refund Policy page — it is a personal commitment by the person who runs the studio, not something the software enforces. After that it takes however long your bank takes to show it.

Cancelling the monthly plan is not a refund and does not produce one. Months are not split (section 4), so cancelling part-way through a month you have paid for leaves that month paid — you keep the support until it ends. Where we owe you part of a month back, we send it by hand, because our billing does not prorate on its own.

If you are unhappy, email us before you open a chargeback with your bank. A chargeback costs the studio a fee on top of the disputed amount and takes months; an email usually takes a day. Please also read section 14 first: a chargeback on the build fee undoes the ownership transfer in section 11, which is almost certainly not what you want if you are using the website.

Timing language on this site — including “a first look usually within 24 hours” — describes what the studio aims for and usually manages. It is a target, not a guaranteed delivery date, and it is not a term of this contract. We would rather say that plainly than hide it in a footnote.

Everything after generation is done by one person: reviewing the site, building the Signature tier by hand, publishing, and connecting your domain. Illness, backlog and holidays are real. If we are going to be badly late, we will tell you rather than go quiet.

Time is not of the essence unless we have agreed a specific date with you in writing. If you have a hard deadline — a launch, an event, a print run — tell us before you pay, so we can say yes or no honestly.

Versions (Pro only). A Pro order includes up to 3 generated versions of your website. You can edit your brief answers between them to steer the result. Choosing the version you want to keep costs nothing — the build balance is only invoiced later, after the studio has approved the site.

Revisions. Changes after that are capped. The cap is currently 10 rounds per project and it is a single limit that applies the same way to both tiers — there is no separate or larger allowance for Signature. A round that fails to produce anything does not count against it. Your dashboard shows where you stand.

When you reach the cap, the project is not over: message us from the dashboard and we will either keep going by hand or quote the extra work. What we will not do is silently keep billing model time. If we ever change the cap, we will honour the number that was in force when you paid for your project.

“Your content” means everything you send us: your brief answers, your business details, logos, photos, documents, text, and the wording of your revision requests.

You keep ownership of all of it. You give us a non-exclusive, worldwide, royalty-free licence to store, copy, process, modify, publicly display, transmit and distribute your content for one purpose only: to plan, build, preview, host, back up, support and deliver your website.

That licence has to reach a few places, so we will name them:

• —Our service providers — the hosting, database, storage, email and payment services this studio runs on. They are listed by name in the Privacy Policy.
• —AI tools. Your brief and your revision requests are sent to Anthropic's models to plan and generate your site. Read the Privacy Policy for exactly what gets sent.
• —Public display on preview links — see section 10. This part matters: a preview is a publicly reachable web page, so the licence has to cover public display, not just private processing.

The licence is limited to those purposes, it is sub-licensable only to those providers, and it ends when your content is deleted from our systems. Being straight with you about that last clause: today there is no automatic deletion in this system and no purge schedule. Deletion happens when we do it by hand — see section 14 and the Privacy Policy.

We would love to show finished work in a portfolio, but we will ask you first. We do not treat paying for a website as permission to advertise with it.

By sending us content, you promise that:

• —You own it, or you have the rights and licences needed for us to use it the way section 8 describes. That includes logos, fonts, photographs, illustrations, music and text you did not create yourself.
• —Anyone identifiable in a photo has agreed to appear on your website, and you have any model or property releases needed.
• —It is not unlawful, infringing, defamatory, deceptive, or in breach of anyone else's rights.
• —Claims we publish for you — prices, guarantees, credentials, licences, certifications, health or financial claims, review counts — are accurate and lawful for your business. We type what you give us; we cannot verify it.

You agree to defend and indemnify the studio against third-party claims, damages and reasonable costs (including legal fees) arising from your content, from the way you run your business, or from your breach of these Terms. That does not extend to claims caused by material we produced ourselves — those are handled by section 12.

You keep everything you gave us. Nothing in this document transfers your logo, your photos, your words or your brand to the studio.

When your build is paid in full, we assign to you all right, title and interest that we hold or later acquire, if any, in the website and files we made specifically for you, and we grant you a perpetual, worldwide, exclusive licence to use, modify, host and commercialise them however you like. The “if any” is not lawyer padding. Here is why it is there:

The transfer is conditional. It takes effect when the build for that order is paid in full, and not a day earlier. If that payment is later reversed — a chargeback, a bank reversal, a refund you asked for — the transfer falls away with it and the licence does not vest. Section 14 sets out what happens then.

Our no-reuse promise. We will never resell, republish or re-deliver your finished website, or the content generated for it, to another customer. Your site is yours.

What we keep. The studio keeps ownership of the things we bring to every project: our templates, components, code libraries, the generation pipeline, the questionnaire, and our general know-how and techniques. You get a perpetual, non-exclusive licence to use those as they are embedded in your website. You may not extract them to resell, to license out, or to build websites for other people.

The Pro versions you did not choose stay ours. A Pro order generates up to 3 versions so you can compare them. The one you pick becomes yours on payment, as above. The drafts you did not pick remain the studio's property — they are working material, not a second and third website you bought. We will not publish them, sell them or hand them to anyone else, and if you later want one of them instead, just ask; we are not going to be difficult about it.

Stock and third-party assets. Your website may include photographs, icons, illustrations, fonts, or open-source code that we did not create and do not own. Those arrive under someone else's licence, and no ownership in them passes to you — what you get is the right to keep using them as part of the website we delivered.

• —We licence them for use in your site. We do not licence them to you separately, and you may not lift a stock image, font or component out of your website to use on something else — a business card, an ad, another site — unless that asset's own licence lets you.
• —If a third-party licence needs a credit line or has a restriction on it, we will tell you what it is when we deliver, and it stays your responsibility to honour it once the site is yours.
• —Open-source components stay under their own open-source licences. Nothing here overrides those.
• —If you want an asset you can use anywhere, tell us before we build and we will source one that way — usually by buying an extended licence and passing on the cost.

If material we produced is credibly claimed to infringe someone's intellectual property, we will — at our option and at our cost — replace it, obtain the rights to keep using it, or refund what you paid for it. That is your remedy for infringement claims about our material, and it is the limit of what we owe you for them.

This does not cover content you supplied, content you told us to use, or changes made to the site after we delivered it.

We warrant that we do not knowingly copy anyone's work. We do not and cannot warrant that AI-generated output is free of every third-party right — nobody selling AI-generated work honestly can.

We do not pre-screen what you upload. We do not want to build, host or preview any of this: unlawful content; material that infringes someone else's rights; malware or phishing; sexual content involving minors; harassment or incitement; fraudulent or deceptive claims; or anything that would put our own service providers in breach of their rules.

We may remove content, disable a preview, unpublish a page, or suspend a project if we receive an infringement notice or reasonably believe something breaches these Terms or the law. Where it is practical and lawful to do so, we will tell you first and give you a chance to fix it.

Suspension is a manual decision, and it pauses your billing: open invoices are voided, so a suspended project is not charged. Time lost to a suspension caused by your breach is not refunded.

Copyright complaints follow the process on the DMCA page. Accounts and projects belonging to repeat infringers are terminated.

Complaints and legal process. If someone complains to us about your website or your content, we will normally forward the complaint to you so you can answer it — you are the business it concerns, and we are not in a position to argue your case for you.

We comply with valid legal process: subpoenas, court orders, and lawful requests from authorities with jurisdiction over us. If we receive one that covers your project, we will tell you about it before we respond, unless we are legally barred from telling you or there is a genuine emergency involving someone's safety. We do not hand over your files to anyone else — not to a competitor, not to someone who says they are you, not to anyone who simply asks nicely.

• —The ownership transfer in section 11 happens on full payment of the build for that order, and not before. Until then you are welcome to look at previews; you are not licensed to take the files, copy them, or put them on a domain and use them.
• —If the build payment is reversed, the licence does not survive it. A chargeback, a bank reversal, or a refund of the build fee ends the assignment and the licence in section 11 as if it had never taken effect, and you stop being permitted to use the delivered files. We may also take the published site and its preview links offline in that case. Pay the balance again and it all comes straight back — this clause exists to stop the site being taken for free, not to punish anyone who had a bad month. Talk to us first; we would much rather sort it out than use this paragraph.
• —Preview links can be switched off. We may take a preview offline for a project that is abandoned, unpaid, reversed, or subject to a credible infringement complaint. A preview is a look at work in progress, not a delivery.
• —You can stop at any time. You owe the fees already charged; the Refund Policy covers what comes back.
• —If the monthly plan is cancelled or lapses, your site stays up. Nothing in our system takes a website offline for that reason, and we are not going to use your live site as leverage. If we ever do need to stop hosting a site whose plan has lapsed — because the hosting cost is no longer covered — we will email you first and give you at least 30 days' to move it or make other arrangements, and we will send you a copy of the site files so you have something to move.
• —Before we delete anything of yours, we will give you at least 30 days from that notice to ask for a copy of your files, and we will send them. Stated honestly: there is no automatic deletion in this system today and no export button. Both are things we do by hand when you ask — which also means that if you want your data gone, asking is the only way it happens.
• —We may end the relationship for repeated breach, for abuse of the studio or of the person running it, or if working together has stopped being workable. We will give you notice, and we will refund the unused part of any support month you have already paid — by hand, in Stripe, because our billing does not prorate on its own.

We build with accessibility in mind — semantic markup, keyboard focus, sensible colour contrast, and alt text for images where you give us the wording. That is a practice, not a certification.

We do not warrant that your website complies with the ADA, the Unruh Civil Rights Act, Section 508, WCAG at any level, or any other accessibility law or standard. No audit is performed unless you commission one.

Your website's legal compliance — accessibility, privacy, advertising claims, licensing, industry-specific rules — remains your responsibility as the business it belongs to. We are not responsible for content you supply or for changes made after delivery. If certified conformance matters to you, say so before you buy: it is Signature scope, and it needs to be priced.

Conformance is a scope item you can buy, not a default. If you need your site to meet WCAG at a stated level, or to be audited and remediated against it, that is work with a price on it. Ask before you buy and we will quote it. If you have not bought it, it has not been done, and we do not warrant it.

If someone brings an accessibility claim about your website, it is yours to answer. You agree to defend and indemnify the studio against third-party accessibility claims, demands and reasonable costs relating to your site — including demand letters — except to the extent the claim is caused by conformance work you actually paid us for and we did badly. We will help you understand and fix whatever is being complained about; that help is practical, not a legal defence.

Accessibility claims sit inside the liability cap in section 16 like every other claim under this agreement. Nothing in this section creates a separate or larger pot of money.

Talk to us first. If something goes wrong, email pschlicht12@yahoo.com with “Dispute” in the subject line, describing the problem and what you want done about it. Neither of us starts a formal claim for 30 days while we try to sort it out. This is a condition of filing, and it works both ways.

Arbitration. If the 30 days above do not resolve it, any dispute that is not a small claim is settled by binding individual arbitration administered by the American Arbitration Association under its Consumer Arbitration Rules, before one arbitrator, rather than in court. You and the studio each give up the right to a judge or jury trial. The studio pays the AAA filing and arbitrator fees for any claim it brings, and any portion of your filing fee above what it would have cost you to file the same claim in court. The arbitration is held where you live, or by phone or video if you prefer.

You can opt out of arbitration. Email pschlicht12@yahoo.com with “Arbitration opt-out” in the subject line within 30 days of first agreeing to these Terms, and this arbitration section does not apply to you. Nothing else changes, and opting out is not held against you in any way.

Individual claims only. Claims are brought individually, in arbitration or in court. You and the studio each waive any right to bring or take part in a class, collective, consolidated or representative action. If this waiver is found unenforceable as to a particular claim, that claim proceeds in court and the arbitration section does not apply to it.

Small claims stay open. Either of us may bring a qualifying claim in small-claims court, wherever it properly belongs.

Governing law and venue. These Terms are governed by the laws of the State of Texas, without regard to its conflict-of-laws rules. Except for small claims, the exclusive venue for any dispute is the state and federal courts located in Texas, and we each consent to personal jurisdiction there.

The UN Convention on Contracts for the International Sale of Goods does not apply to this agreement, and neither do any local conflict-of-law rules that would point somewhere other than the state named above. If you are buying from outside the United States, that is worth knowing before you pay rather than after.

These Terms carry a version number and a date at the top of the page — this is version 1.2, last updated 25 July 2026. We may update them as the studio changes. If a change materially affects your rights, we will email active customers before it takes effect; continuing to use the service after that means you accept the new version. Read that alongside the notice paragraph in section 4: if the notice did not reach you, the change does not bind you.

The version in force on the day you paid governs your order. A later version does not reach back and change the deal you made. We keep dated copies of every version and will send you the one that applied to your project if you ask.

We record what you agreed to, when you agreed to it. At checkout you tick two separate boxes — one for the automatic monthly charge on its own, one for these Terms, the Privacy Policy and the Refund Policy. Neither is pre-ticked, and the payment button does not work until both are ticked. When you pay, our system stores a record against your order containing: both tick states, which tier you chose, the up-front price, the monthly amount that was on screen, the version of these Terms in force (1.2), the version of the renewal wording you read, and the time. It also stores the IP address and browser the consent came from — that is the only place this studio records an IP address at all, it is there to answer “I never agreed to this”, and the Privacy Policy explains it.

That record is kept for at least three years after our work together ends, and it is not deleted when other things are. It works both ways: it is how we answer a dispute, and it is how you prove what you were shown. Ask and we will send you your copy.

One honest exception, for the earliest orders. The storage for these records was switched on partway through this studio's life. The two consent boxes were always there and always had to be ticked before anyone could pay — that gate has never not been in force — but for orders placed before the storage was switched on, the resulting record was not saved. If yours is one of those, there is nothing for us to send you and we will say so plainly rather than reconstruct something and call it a record. Ask us and we will tell you which of the two you are.

This section is about the people who visit your website, not about you. If your site has a contact form, a booking link, or anything else a visitor types into, that information belongs to your business and you are the one answerable for it. We are handling it on your behalf.

• —We act on your instructions. We process visitor data only to build, host, support and operate your website for you. We do not use it for our own purposes, we do not sell it, and we do not use it to advertise anything to anyone.
• —Confidentiality. Access is limited to the one person who runs the studio, who is bound to keep it confidential.
• —Our subprocessors are the companies named in the Privacy Policy — that list is the list, for your data and your visitors' alike, and it is kept current. If we add a new one that touches your data, we will tell you before it starts. If that is a problem for your business, tell us and we will work it out or part ways cleanly.
• —Data-subject requests. If one of your visitors asks you for a copy of their data, or asks you to delete it, and the answer is sitting in something we run, we will help you answer it. That help is a person doing it by hand, at no charge, within a reasonable time.
• —Return or deletion when we are done. When our work for you ends, you can ask for a copy of what we hold for your site, and you can ask us to delete it. Both are manual — see section 14 and the Privacy Policy, which are honest that no automatic export or purge exists.
• —Your website's own privacy notice — please read it. If your website has a contact form, it collects personal information from the people who use it, and the law puts that duty on you as the business receiving it, not on us. So we build you a starting privacy notice as part of the site: it sits in a section of your page, it is linked from your footer, there is a line next to the form telling visitors what happens to what they send, and it is written from the facts you gave us in your brief. It is a starting point and we need you to check it. Read it before you send people to your site, tell us anything that does not match how you really handle enquiries, and we will change it. If you collect anything beyond the form — bookings, payments, a newsletter, analytics you add later — that notice will need more in it, and you should get advice about your own situation. We will not publish a form-carrying site without a notice on it, but we cannot make it accurate about your business without you.
• —Security. The controls we actually have are described in the Privacy Policy, including what we do if there is a breach. If we learn of one affecting your visitors' data, we will tell you without unreasonable delay so that you can meet your own notification duties.

Two things this section does not do. It does not make us responsible for your website's own legal compliance — your privacy policy, your cookie notice, your consent banner if you need one, and what you choose to collect from visitors are yours (see section 15). And it is not a negotiated data-processing agreement: if your business needs one signed, or needs EU Standard Contractual Clauses in place, email us before you buy and we will sort it out rather than pretend this paragraph covers it.

• —The whole agreement is this page plus the Refund Policy, the Privacy Policy, the DMCA page, and any written quote we have signed with you. For Signature work, the quote wins where they conflict.
• —If any part of this is found unenforceable, the rest stays in force and the unenforceable part is narrowed to what the law allows.
• —If we do not enforce something straight away, we have not given it up.
• —You may not transfer this agreement without our written consent — though if you sell your business, ask us, and the answer is normally yes. We may transfer it to whoever takes over the studio.
• —We are an independent contractor. Nothing here makes us partners, employer and employee, or agents of each other.
• —Neither of us is liable for delays caused by things genuinely outside our control — outages at the services we depend on, natural disasters, serious illness, war, or government action.
• —Notices: we use the email address on your order. You use pschlicht12@yahoo.com for everyday matters, and the postal address in section 1 for formal legal notices.
• —Sections 8 to 12 and 15 to 21 survive after this agreement ends.

This whole arrangement happens over the internet. You agree to it by ticking boxes, we send you receipts and notices by email, and nothing is signed by hand. That is normal now, but the law asks us to say it out loud and to give you a way out of it. So:

• —You agree to do this by email. By ticking the boxes at checkout you consent to receive from us, electronically, anything we would otherwise have to give you in writing. That includes your receipt and the confirmation of what you signed up for, the once-a-year reminder that the monthly plan is still running, notice of any change to these Terms, and any notice about ending things or getting your files. Ticking those boxes and clicking the pay button is your signature.
• —What you need to read them. An email address you check, and a browser that can open a normal web page and save or print it. Everything we send is plain text and ordinary HTML — there is nothing to install and no special file format. If you got to this page and can read it, you can read everything we will send you. Keep a copy of anything that matters to you; we keep our own copies too and will resend on request.
• —Tell us if your email address changes. We use the address on your order and we have no other way to reach you. If it stops working, notices we send are still validly given — so please tell us, and we will update it the same day.
• —You can ask for anything on paper, free. Email us and we will post you a paper copy of these Terms, your consent record, or any notice we have sent you. We do not charge for this and there is no limit on how often you ask. Our postal address is in section 1.
• —You can withdraw this consent — but be clear what it costs. Email us and say you no longer want records electronically. There is no fee and no penalty, and it does not affect anything already delivered. The honest consequence: this studio is one person working online, and we cannot run a website project by post. In practice, withdrawing means we stop taking on new work for you and wind the project down under section 14 — your site is not deleted and your files are still yours. If what you actually want is fewer emails rather than paper, say that instead; that is a different and much easier conversation.